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Use “ORCID” as a noun to refer only to the organization and the noun phrase “ORCID identifier” or “ORCID iD” (lower case i, upper case D) to refer to the identifier itself (e.g., “ORCID offers unique identifiers, known as ORCID iDs”).

The first or most prominent time the name “ORCID” appears in printed materials or on any webpage, we ask that you use the registered trademark symbol, ®, in the upper right hand side of the logo: “ORCID ®”. Use the name ORCID as an adjective, as in “ORCID Registry” or “ORCID identifier,” unless referring to the organization itself, as in “ORCID offers a Registry at. The name of the ORCID organization is “ORCID.” We provide a Registry of “ORCID iDs.” ORCID is both a proper noun and an adjective.

These guidelines define proper use of ORCID’s brand assets, as well as best practices for how to display ORCID iDs and how to refer to ORCID. We want to support these efforts by making our guidelines as clear and easy to follow, and we are grateful for the proactive cooperation and collaboration of our community partners. It’s challenging for a non-profit organization with limited staff such as ORCID to enforce brand integrity by policing incorrect usage of the ORCID brand, especially considering the volume of member organizations working to market their hard-earned ORCID integrations. our tagline “Connecting Research and Researchers”.the trademarks consisting of the logo (“ORCID”).These brand assets include, but are not limited to: ORCID’s name, logos, icons, illustrations, and fonts are all part of the ORCID brand. Other branding considerations for community websites.Specific concerns with the use of ORCID in domains.ORCID Brand Guidelines for Community Websites.